The Sheep Market

Salon talks about the Amazon Mechanical Turk, and also pointed me to the Sheep Market:

In its earliest days, someone posted a request on Amazon Mechanical Turk, offering to pay 2 cents for a drawing of a sheep facing left. Peter Cohen, director of Amazon Mechanical Turk, says the company was “puzzled by” the request. The requester was Aaron Koblin, a student in UCLA’s Design/Media Arts program, who was writing his master’s thesis about the site. He was intrigued by Amazon’s effort to “establish a framework for the utilization of people as computers,” as he wrote in his thesis. “My project was very tongue-in-cheek,” he tells me. “On the one hand, it’s using the system the way it’s meant to be used. On the other hand, it’s asking them to do this ridiculous thing.”

The grad student invited turkers to draw up to five sheep at the rate of 2 cents apiece. Over 40 days and 40 nights, the sheep flooded in at a rate of 11 per hour. By the end, 7,599 turkers had participated. He collected 12,000 sheep and promptly put 10,000 of them up for sale at the rate of $20 for 20 sheep at the Sheep Market.